Mumbai, August 20, 2025 — Acclaimed filmmaker Anurag Kashyap has publicly condemned Vijay Subramaniam, founder and Group CEO of Collective Artists Network, for backing the upcoming AI-generated film Chiranjeevi Hanuman – The Eternal. The film, produced by Abundantia Entertainment and Collective Media Network’s Historyverse, is being promoted as India’s first “Made-in-AI” and “Made-in-India” theatrical release, slated to premiere on Hanuman Jayanti in 2026.
Kashyap, known for his outspoken views on creative integrity, took to Instagram to pen a scathing critique of Subramaniam’s involvement in the project. In his post, the Gangs of Wasseypur director accused Subramaniam of betraying the very artists his agency represents—including writers, directors, and performers—by choosing artificial intelligence over human creativity. “So much for looking after and representing the interests of creators,” Kashyap wrote, adding that agencies like Collective Artists Network are “only interested in making money off you”.
He further urged actors and creators to take a stand, stating, “Any actor or anyone who calls themselves artists and has a spine will be and should be either questioning him or leaving the agency.” Kashyap concluded his post with a blistering remark: “This right here is the future for the spineless and cowardly so-called artists in the Hindi Film industry. Well done Vijay Subramaniam. Shame is not enough on you. You should be in the gutter”.
The backlash follows the announcement of Chiranjeevi Hanuman, which aims to reimagine mythological storytelling using AI-generated visuals and narratives inspired by the Ramayana and Puranic texts. The makers claim the film will offer a shared theatrical experience rooted in cultural authenticity and innovation.
Vikramaditya Motwane, another prominent filmmaker, also voiced his disapproval, sarcastically commenting, “Who TF needs writers and directors when it’s ‘Made in AI’”.
In response to the criticism, Subramaniam defended the project, stating, “With this film, we have the extraordinary opportunity to reimagine cultural storytelling for an audience that cherishes both tradition and innovation. Our approach is rooted in authenticity and cultural stewardship”.
The controversy has sparked a broader debate within the Indian film industry about the ethical and creative implications of AI in cinema, especially when spearheaded by agencies meant to champion human talent.
