Koparo onboards Mira Kapoor as brand ambassador

Brand Koparo announced Mira Kapoor as the brand ambassador to promote safe and sustainable cleaning practices to premium households across India.

D2C brand Koparo, a leading provider of non-toxic cleaning solutions for modern and premium homes, has announced Mira Kapoor as their brand ambassador. As the brand believes, Mira Kapoor is one of the most trusted voices in the health and wellness segment, a hands-on millennial mom who talks about wellness and is busy with tips for a healthy home environment.

As part of this exclusive tie-up, Mira Kapoor will be endorsing Koparo’s core products, including their innovative dishwashing liquid and fabric conditioner. The collaboration aims to promote the importance of safe and sustainable hygiene practices in modern homes across India.

The brand is betting on a brand rub-off to help a celebrity like Mira Rajput Kapoor overcome the clutter of place.

By Priyanka Bhowmick

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