India’s largest live online property expo, ‘Right to Home’ was launched by Elara Technologies-owned Proptiger.com. The expo was unique in that it enables buyers to attend online presentations made by leading property experts and to hold one-on-one digital interactive sessions with property advisors from developers and Proptiger.com. Prospective home buyers took advantage of exciting spot offers during the event and bought their dream homes digitally. During the 2-day virtual event (August 20 & 21), as many as 30 leading developers participated to showcase more than 80 projects located across India’s top 9 cities namely, Ahmedabad, Bengaluru, Chennai, Gurugram, Hyderabad, Kolkata, MMR, Noida and Pune. The expo showcased a host of properties catering to various segments, from affordable to mid-segment to luxury housing.
Mr. Mani Rangarajan, Group COO, Housing.com, Makaan.com & Proptiger.com said, “Home loan rates are currently at about 7% and are at the lowest level in almost 15 years making it one of the best times to buy a home. Our ‘Right to Home’ expo provided a trusted platform for buyers to obtain deep market insights from property experts and buy homes virtually at attractive rates with exclusive spot offers. The event format is unique in that buyers had exclusive one-on-one sessions with property experts that facilitated their buying decision on the spot.”
